Greek travel specialists offering an authentic taste of real Greece; the people, culture, history and environment.
The client was launching a new itinerary of specialist holidays, the first of which were photography workshops. They wanted to take the opportunity to simultaneously update their brand to communicate their passion for Greek culture. They also required a new website that would accept online bookings and payments.
We created a fresh new logo with a strong link to the client’s Greek heritage. We created a new e-commerce website that is simple, user-friendly with a focus on photography. A WordPress website was created, copy was written to maximise SEO, and a simple to use and secure Woo Commerce booking and payment system was added creating a unique and secure website.
To launch the new photography workshop collection, they attended the Photography Show at the NEC Birmingham. Network managed the client’s attendance and publicity, including liaison with show organisers, booking space, creating online press packs, and writing client bios.
A range of supporting marketing material was designed including a pre-show email campaign, banner stands, display posters, an incentivised mailer, and business cards.